SAFFA Pad – Founders Abroad
Welcome to the SAFFA Pad, a special corner of ThinkingSME for South African founders and fundis abroad... View more
Tapping into Township Markets
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Tapping into Township Markets
How can startup SMEs identify and serve the needs of township communities (e.g., affordable products, local services)? Discuss market research on a budget, marketing through word-of-mouth, and leveraging community trust to grow sales.
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